2–3 weeks
AI Design Sprint
From chosen opportunity to build-ready behaviour
Turning one chosen opportunity into explicit, governed, build-ready service behaviour.
What is the AI Design Sprint?
A 4–6 week engagement that turns one chosen opportunity into explicit, governed, build-ready service behaviour. This is where future ambition and possibilities are explored for a specific moment — signal design, truth contracts, autonomy levels, progression paths — and translated into concrete specifications your delivery team can act on.
The AI Design Sprint sits at the end of a logical progression. The AI CX Reality Check establishes shared truth about where you are. The Adaptive CX Opportunity Program discovers where AI genuinely helps. The Design Sprint takes one chosen moment and defines what the service should become — not just what it does today.
This sprint builds on:
- A clear understanding of your maturity (from a Reality Check)
- A chosen moment (from an Opportunity Program)
If you already have both, you can start here directly.
What you get from an AI Design Sprint
Concrete outputs your teams can build from—not another strategy deck.
AI Behaviour Blueprint
A clear specification of what AI should do in this moment—not vague principles, but concrete, governed behaviours with explicit triggers and outcomes.
Service Behaviour Spec
Signal and truth design, Y-level adaptation, autonomy boundaries, and stop rules. Everything the service needs to respond intelligently — and safely.
Tool-Agnostic Build Brief
A handover document your delivery team can use with any platform. It defines behaviours, not technical implementation — so it works regardless of tooling choices.
Proof and Measurement Plan
How you'll know if this moment is working. Proof hooks, measurement criteria, and success indicators designed before the first line of code.
What this looks like in practice
Behavioural map output
Moment design worksheet
Who it's for
- Teams with a chosen moment ready to be designed in detail
- Organisations who need build-ready specifications, not more strategy
- Leaders who need to show progress in weeks, not quarters
- Teams where 'AI vision' has been agreed — now it needs defining
Not the right fit if…
- Teams who don't yet know which moment to design (start with the Opportunity Program)
- Organisations looking for a technology selection exercise
- Projects that need implementation, not design
- Anyone still debating whether AI is the right approach
Frequently asked questions
Ready to take the next step?
Start a conversation about AI Design Sprint. No pitch deck, no pressure—just a focused discussion about what you're facing.
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